Author: Sean Moffitt
Edition: 1
Binding: Hardcover
ISBN: 0071749276
Publisher: McGraw-Hill
Features:
Edition: 1
Binding: Hardcover
ISBN: 0071749276
Publisher: McGraw-Hill
Features:
WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace
REINVENTING YOUR COMPANY IN A CUSTOMER-DRIVEN MARKETPLACE FOREWORD BY DON TAPSCOTT, Bestselling author of Wikinomics "A must-read for business leaders, managers, and just about anyone who wants to recognize and tap into the incredible creative energy of customers and stakeholders. Search and download computer ebooks WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace for free.
author don tapscott author mike dover author sean moffitt format hardback language english publication year 01 01 2011 subject management business economics industry subject 2 sales marketing wikibrands reinventing your company in a customer driven marketplace don tapsc author biography sean moffitt is president agent wildfire strategy communications inc a leading social influence word of mouth and customer engagement firm he is also an internationally respected and connected web expert and soug. Download WIKIBRANDS computer ebooks
-- Richard Florida, bestselling author of The Rise of the Creative Class "Marketers should follow the course laid out by Sean Moffitt and Mike Dover, which leads us into a new brand future of pull, not push, and of conversation, not control." -- B. Josep h Pine II, bestselling author, The Experience Economy "Thoughtful, innovative, and most of all practical. If your organization wants to deploy technology to build better client relati
Wikibrands: Reinventing Your Company in a Customer-Driven Marketplace
Wikibrands: Reinventing Your Company in a Customer-Driven Marketplace
Electronics Cameras Computers Software Housewares Sports DVDs Music Books Games Toys in titles descriptions Company Info |Checkout Info |Shipping Info |Return Policy |FAQ's Add us as a favorite seller By continuing with your purchase using the eBay Buy It Now button, you agree to the Buy Terms of Use at http://stores.ebay.com/Buys-Internet-Superstore/Terms.html . Wikibrands - Moffitt, Sean THIS IS A BRAND NEW UNOPENED ITEM. Description Sean Moffitt and Mike Dover show you how to take advantage
Powered by Frooition Pro Click here to view full size. Full Size Image Click to close full size. Wikibrands - Book NEW Author(s): Sean Moffitt Format: Hardcover # Pages: 304 ISBN-13: 9780071749275 Published: 12/08/2010 Language: English Weight: 1.35 pounds Provides a blueprint for businesses looking to drive innovation and growth through technology-based business models that use social media and networking-based customer collaboration to build brands and enhance value and features case studies
Learn how today's hottest, most successful businesses are tapping into social media and other customer-driven tools and technologies to build, expand, or revive their brands Launched from branding guru Don Tapscott's landmark 10 million research project on the intersection of technology and business models, WikiBrands explain what your business needs to do NOW to embrace the power of p-2-p technologies like word-of-mouth, user generated content, social media, microblogging, crowdsourcing, and customer rating systems to engage customers and enlist them in brand building and value-enhancement. F
WIKIBRANDS Free
If your organization wants to deploy technology to build better client relati
