Author: Ronald G. Drozdenko
Edition: 1
Binding: Hardcover
ISBN: 0761923578
Publisher: SAGE Publications, Inc
Features:
Edition: 1
Binding: Hardcover
ISBN: 0761923578
Publisher: SAGE Publications, Inc
Features:
Optimal Database Marketing: Strategy, Development, and Data Mining
Check out the supplemental website!AA www. Search and download computer ebooks Optimal Database Marketing: Strategy, Development, and Data Mining for free.
Product Category :Books ISBN :0761923578 Title :Optimal Database Marketing: Strategy, Development, and Data Mining EAN :9780761923572 Authors :Drake, Perry D., Drozdenko, Ronald G.Binding :Hardcover Publisher :SAGE Publications, Inc Publication Date :2002-03-26 Pages :398 Signed :False First Edition :False Dust Jacket :False List Price (MSRP) :103.00 Height :1.2600 inches Width :7.1700 inches Length :10.0800 inches Weight :2.0300 pounds Condition :Acceptable covers scuffed / creased, dust jacke. Download Optimal Database Marketing computer ebooks
rakeDirect.com/OptimalDM/
"Destined to be the definitive guide to database marketing applications, analytical strategies and test design." - Brian Kurtz, Executive Vice President, Boardroom Inc., 2000 DMA List Leader of the Year and DMA Circulation Hall of Fame Inductee "This book is well written with interesting examples and case studies that both illustrate complex techniques and tie the chapters together. The level of detail and treatment of statistical tools and methods provides both understanding and enough detail to begin to use them immediately to target marketing efforts efficiently and effectively. It is perfect for a course in database marketing or as
Optimal Database Marketing Strategy, Development, an..., 9780761923572
Optimal Database Marketing Strategy, Development, and Data Mining, ISBN-13: 9780761923572, ISBN-10: 0761923578
Categories: Marketing->Database, Electronic commerce->Handbooks & manuals. Contributors: Ronald G. Drozdenko - Author. Format: Hardcover
Categories: Marketing->Database, Electronic commerce->Handbooks & manuals. Contributors: Ronald G. Drozdenko - Author. Format: Hardcover
Categories: Marketing->Database, Electronic commerce->Handbooks & manuals. Contributors: Ronald G. Drozdenko - Author. Format: Hardcover
Optimal Database Marketing Free
rakeDirect.com/OptimalDM/
"Destined to be the definitive guide to database marketing applications, analytical strategies and test design." - Brian Kurtz, Executive Vice President, Boardroom Inc., 2000 DMA List Leader of the Year and DMA Circulation Hall of Fame Inductee "This book is well written with interesting examples and case studies that both illustrate complex techniques and tie the chapters together
It is perfect for a course in database marketing or as