Putting the Public Back in Public Relations

Author: Brian Solis
Edition: 1
Binding: Hardcover
ISBN: 0137150695
Publisher: FT Press
Features:

Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR

Forget the "pitch": Yesterday's PR techniques just don't work anymore. Search and download computer ebooks Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR for free.
. Download Putting the Public Back in Public Relations computer ebooks
That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent PR around two-way conversations, bring the "public" back into public relations and get results that traditional PR people can only dream about. Drawing on their unparalleled experience making Social Media work for business, PR 2.0.com's Brian Solis and industry leader Deirdre Breakenridge show how to transform the way you think, plan, prioritize, and deliver PR services. You'll learn powerful new ways to build the relationships that matter, and reach a new generation of influencers...leverage platforms ranging from

Putting the Public Back in Public Relations Free

That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent PR around two-way conversations, bring the "public" back into public relations and get results that traditional PR people can only dream about
leverage platforms ranging from