Author: Robert Plant
Edition: 1
Binding: Paperback
ISBN: 0130198447
Publisher: Prentice Hall
Features:
Edition: 1
Binding: Paperback
ISBN: 0130198447
Publisher: Prentice Hall
Features:
eCommerce: Formulation of Strategy
This is the first book about the formulation, development and execution of e-strategy written entirely for senior executives in the language of the boardroom. Search and download computer ebooks eCommerce: Formulation of Strategy for free.
"This book covers different techniques that could be used in industry in order to reengineer business processes and legacy systems into more flexible systems capable of supporting modern trends such as Enterprise Resource Planning (ERP), supply chain management systems and e-commerce"--Provided by publisher.. Download eCommerce computer ebooks
Leading eCommerce expert Robert Plant cuts through the "consultantese" and technobabble to present a comprehensive, balanced, integrated strategy for ECommerce leadership. Drawn from research and interviews with senior executives at more than 40 of the world's largest organizations, Plant's strategy addresses all four key drivers of eCommerce success: brand, technology, service, and market. Plant introduces detailed models for the creation of a high-level eCommerce strategy and each dimension of that strategy. He demystifies the technical issues, explaining the functions and roles of each
Interactive Decision Aids in E-Commerce
This book gives recommendations on which interactive decision aids to offer in webstores. Interactive decision aids are tools that help online shoppers to compare and evaluate product information. Consumers can, for instance, exclude products that do not meet certain criteria, they can highlight certain information or they can assign ratings of different kinds. Interactive decision aids are important, because finding the preferred product in a short amount of time increases both the customers' satisfaction and, in turn, the sales volume.This book includes a detailed description of decision aid
Pearson Education (Us) | 2010 | 912 pages | ISBN-13: 9780136091196 | ISBN-10: 0136091199
Small to medium enterprises (smes) and the role of e-commerce in these organizations continue to change, grow and evolve. Researchers and governments have given rise to the number of strategies, to address the challenges these enterprises face daily in competition with large, global businesses.E-Commerce in Regional Small to Medium Enterprises showcases detailed studies of e-commerce in multiple regional areas, focusing on the role of business size, business sector, market focus, gender of ceo, and education level of the ceo on driving forces for e-commerce adoption. E-Commerce in Regional Sma
E-Commerce and M-Commerce Technologies explores the increasing emerging area of mobile commerce. The chapters in this book look specifically at the development of emerging technologies and their application
eCommerce Free
He demystifies the technical issues, explaining the functions and roles of each
